Rihanna’s makeup collection dropped almost two months ago and this post has been sitting half-written in my drafts… because I simply couldn’t wrap my head around the fact that this much … You'll Scream When You Learn How Much Money Fenty Beauty Made in Just 1 Month.
According to Mirror.UK, Rihanna has qualified for the UK music “rich list” for the first time in 2020. There is room for improvement but for a newcomer that was great work by her and her team.
Good for her!So, how did the girl from Barbados become a global multi-million dollar brand?Much like Fenty Beauty, the entire Savage X Fenty sold out within a month of launching.It makes so much sense, you wonder why no one else is doing it...Her collaboration with LVMH makes her the first woman in charge of a major luxury fashion house in Paris, as well as the youngest person to do so.It appears the appeal of Rihanna's celebrity makeup line is a perfect balance of relatability, inclusivity and affordable price points, as well as the fact Fenty Beauty is about more than Rihanna herself. November 26, 2017 by Alaina Demopoulos. In the first month, according to People, the brand earned $72 million worth of earned media value, or online publicity. Rihanna is in the running to become the first British-based billionaire musician. “It’s going to raise the bar for what it looks like to build a brand that’s inclusive, game changing, global and iconic.”Fenty Beauty has differentiated itself in another way, releasing 40 shades of foundation, far more than the handful of hues sold by other brands. After applying one layer some of my deep acne scars were still visible so I added another layer to achieve full coverage. So be warned if you are extremely oily this foundation is probably not the best solution for your oily skin however you won’t know for sure until you try it yourself, so get a sample.Shades 430 and 440 seemed perfect until both oxidized. Fenty Beauty (stylized as FEИTY BEAUTY) is a cosmetics brand launched in September 2017 by singer Rihanna.The brand is popular for its broad inclusivity across skin tones and gender, especially its Pro Filt'R foundation.The original foundation launch included 40 shades, since expanded to 50.The inclusion of Fenty Beauty concealer includes 50 shades offering a wide variety to all skin types. Fenty Beauty generated an estimated $570 million in revenue last year, after only 15 months in business. Since launching her Savage X Fenty lingerie brand in May, 2018, Rihanna has made millions from creating underwear for different body types and skin tones.. Much like Fenty Beauty, the entire Savage X Fenty sold out within a month of launching. The Pro Filt’r Soft Matte Longwear foundation first started out with 40 shades and has since been upgraded to include 10 more. Overall, this was a really good attempt by Rihanna.
Showing her lingerie on bodies that look like the average consumer's (in Australia, she's a size 16 woman) was a smart business decision because ultimately, they are the people who are spending their money on the products.Celebrity beauty brands aren't a new thing, but Rihanna managed to cut through with her line, Fenty Beauty, when it launched in Sephora in 2017.Oh, and she's also a part-owner of the streaming service Tidal, which is also worth millions.Inside her childhood home, diversity was the only thing the 31-year-old ever saw.